My Choice of Trailers - Initial Thoughts

Having analysed different styles of trailers I think I might create two TV spots - though I will make my final decision when I have had a closer look at trailers from my chosen genre, horror.

Some of the horror films I have researched had TV spots, released just before the film came out, but fewer had teaser trailers, unless they were part of a franchise. All of the films I have researched had theatrical trailers, so I am more familiar with this style of trailer, so I will focus on TV spots for my upcoming research into horror film trailers, so I can work out things like the pace and structure, the kinds of images to include and any additional titles for things like taglines, reviews and billing.