Reviews on Horror Posters

Horror film posters (and trailers) often feature reviews of the film to help market the film to audiences. These reviews almost always indicate genre through language related to fear or death, and the reviews frequently come from publications or media that specialises in horror.

These reviews are often accompanied with star ratings, with the marketing company picking the highest ones to help promote the film.

I am going to include reviews on my poster and in my TV spots, as I think it is an effective way to help promote a relatively low budget film that doesn't have A-list stars.